Departmental Bulletin Paper 購買直前の情報探索と購買後の再評価 : 2時点調査に基づく探索的検討
Does Cramming Increase Consumer Satisfaction? : Effects of Prepurchasing Search Effort on Reevaluation of Chosen Product

外川, 拓  ,  トガワ, タク  ,  Taku, TOGAWA

53 ( 1 )  , pp.139 - 154 , 2015-09
NCID:AN0014259X
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