Departmental Bulletin Paper 店舗認知度が受容値引き率に与える影響
The influence of store name recognition on accetable discount levels

兼子, 良久  ,  カネコ, ヨシヒサ  ,  Kaneko, Yoshihisa

56 ( 1-4 )  , pp.21 - 36 , 2016-02-28 , 鹿児島国際大学経済学部学会
ISSN:13460226
NCID:AA11479673
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http://lbr.iuk.ac.jp/bitstream/123456789/3148/2/13460226_v56_1-4_Kaneko.pdf

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