Sometimes children conceal the fact that they were bullied. The purpose of this study is to examine relation between children’s concealing their damages by bullying and normative consciousness. It was hypothesized that normative consciousness, recognition of friendship, and hesitation to consult with someone on bullying would promote concealing. By means of the questionnaire survey, elementary school students’ answers were collected and analyzed. As a result, it became clear that the more normative children are, the less they bully and the less they conceal the fact that they were bullied. It was discussed the relation between fostering children’s norm consciousness and preventing bullying.