Departmental Bulletin Paper Image of English Loanwords in Japanese

Takefumi, Kaori

26pp.17 - 36 , 2015-03-20 , 麻布大学 , Azabu University
This paper reports a study on English loanwords in the Japanese language based on a survey. The survey was conducted with 44 native Japanese speakers both male and female. They chose one words that they preferred more from a pair of a Japanese word and an English loanword. There are 36 pairs of words and the results support two hypotheses; 1) if there is a difference in preference of Japanese words or English loanwords, the younger age groups which are 20s and 30s will prefer English loanwords more than the older age groups which are 50s and 60s and 2) if people prefer particular English loanwords in a certain group of the target pairs, the group will be the euphemism.

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