Departmental Bulletin Paper Phang Ing提出博士学位申請論文審査報告書 Consumers' Ambivalent Reactions to Corporate Rebranding: Antecedents and Behavioral Intention Consequences

80pp.105 - 125 , 2015-03-25早稲田大学大学院商学研究科
ISSN:0287-0614
NCID:AN00113900
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