Departmental Bulletin Paper 明治・大正期の輸出用キモノに見る日本の絹・刺繍・意匠のちから
The Power of Japanese Silk, Embroidery and Design on Exported Kimonos for Western in the Meiji and Taisho Period

柴, 静子

In this study, I set the following problems for the understanding of clothing culture in Japan. (1) To Collect the exported kimonos for western and find a characteristic of the silk fabric, embroidery and design. (2) In the United States, would the kimono bring the Japonisme of the fashion mode? (3) How would the kimono spread in the United States? By analyzing the kimonos exported for western, historical documents of Iida and Company “Takashimaya”, newspaper articles, advertisement, mail order catalogues of the department stores and the textbooks of the clothing constitution in America, the following results were derived. In 1904 Japanese kimonos were received with St. Louis Exposition enthusiastically. American women purchased them by the advertisement of the department stores, Japanese kimonos on the show wind, mail order catalogues of departments. At first kimonos were sold as import goods from Japan in the stores specializing in orient articles and the department stores at the large cities. The cheap kimono-like gowns that were not products in Japan became popular in the USA after 1920s. In this way, we were able to find power of Japanese silk, embroidery and the design of exported kimonos in the Meiji and Taisho period.

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